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SURE! Blog

Market Trends

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Evolution of customer needs: Customers and Market needs are always changing! MSPs are also evolving in offering new technology based services that help their customers in having the required services and solutions. The number of companies relying on outsourced IT Infra specialist is growing. Most of the enterprises are opting to go with an MSP for one or more applications being outsourced. Few such services are, email hosting, customer relationship management (CRM) applications, storage, backup and recovery and network monitoring. It’s not just stopped there, few enterprises are moving further […]

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Cloud Communications Alliance Welcomes Magnaquest as New Member

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Delray Beach, Fla., January 13, 2014 TheCloud Communications Alliance (CCA), the only industry peer association specifically dedicated to the advancement of cloud communications technologies, announced that Magnaquest has become the organization’s latest member. Magnaquest’s subscription lifecycle management product, SURE!, is an innovative enterprise product-based solution serving over 150+ customers across 25 countries with business critical solutions. Provider of enterprise product-based solutions Joins, Leading Industry Peer Association Delray Beach, Fla., January 13, 2014 – The Cloud Communications Alliance (CCA), the only industry peer association specifically dedicated to the advancement of cloud […]

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Monetize Your Services Choose the right SMS system to reduce churn and increase ARPUs

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By Venu Madhav on December 20, 2013 Indian television industry is going through a transformation. Impending Analogue Switch off and New Media like OTT present an immense opportunity and challenge. PayTV operators should also address the changing consumer and regulatory demands of varied content, better quality, improved service qualities etc; all at economical price points. Indian television industry is going through a transformation. Impending Analogue Switch off and New Media like OTT present an immense opportunity and challenge. PayTV operators should also address the changing consumer and regulatory demands  of […]

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Deficient Billing Erodes Customer Trust And Business Viability

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By Bernt Ostergaard on December 4, 2013 Billing errors impact customer trust, and significantly affect customer satisfaction levels. This was illustrated by a recent survey of 2,000 energy utility customers in the UK undertaken by Consumer Intelligence. Their research found that 30% of those polled, had discovered an error on their energy bill. 28% had been overcharged in 2012 by an average of £121, leading customers to conclude that utilities are overpricing on purpose, which the accused utilities vehemently deny, but customer confidence is eroded to an all-time low. This […]

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Magnaquest LatAm clients welcome cloud option

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By Phil Anderson – Friday, August 30, 2013 India-based enterprise solutions vendor Magnaquest’s Latin American clients are unanimous in preferring its cloud/hosted option for billing and CRM solutions, marketing director Satish Garikipati told BNamericas. Magnaquest now has 10 Latin American clients for billing and subscription solutions, which were recently re-branded under a business line called SURE! These clients are all in the pay TV or broadband space, and although Magnaquest sees potential for attracting more clients of this kind, it also expects to secure clients from the utility and cloud […]

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